Hawkeye

2828 Routh Street Suite 300
Dallas, TX 75201
Tel: (214) 749-0080
Fax: (214) 747-1897
email: sdapper@hawkeyeww.com

www.hawkeyeww.com

hawkeye is a marketing communications agency.

CEO:
Richard Beanland
sdapper@hawkeyeww.com
Tel: (214) 749-0080

News Byte: Publicis Acquires Hawkeye

Now known as Publicis Hawkeye, the agency will be aligned with Publicis North America's Dallas office.

Timeless Truth #10: It's Not What You Know, It's Who You Know

Marketers must identify advocates and turn them into evangelists. Here's how.

Timeless Truth #9: If at First You Don't Succeed...

Marketers need to test, test, and test again.

Timeless Truth #8: You Are the Sunshine of Your Life

Why marketers need to focus on "you."

The Best Customer Experience: Instant Gratification

Amazon Prime, McDonald's Happy Meals, and Starbucks Rewards win top honors in a customer experience survey. Why? They give customers what they want—and fast.

Larry Kimmel resigns as DMA CEO, joins hawkeye

Larry Kimmel has resigned as CEO of the DMA to join multichannel marketing agency hawkeye, said DMA chairman of the board Matt Blumberg.

DMA elects Dapper board chairman

Steven Dapper, chairman and founder of integrated agency Hawkeye, was elected chairman of the board of the Direct Marketing Association on May 11.

ABR 2009: Hawkeye

Hawkeye has a strong heritage in data analytics and disseminating complex information to large customer bases, with dedicated practices for the financial services and high-tech arenas. Four years ago, digital work accounted for 10% of the business, while today it's 65% of what the agency does, including developing products in the social networking and personalized URL spaces. Click headline above to view Hawkeye's full profile, complete with capabilities and company history.

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