Direct Sales Up Slightly for Brookstone
Also, the company's direct-to-consumer sales increased 2.6 percent to $40.1 million.
A game-winning omnichannel strategy must be seamless, synchronous, and symbiotic.
The family owned pet store redesigns its website to bring the in-store experience online.
Customer insights managers want campaign management tools to remain easy to use, even as they up their games with multi-layered campaigns.