Direct Results Group Wins New Fitness Biz
Direct Results is an integrated marketing services company founded in 1995 and acquired by Jordan Industries, Inc. in 1999.
The agency veteran is charged with expanding customer engagement services.
How consumers' motivations differ from country to country.
The $3.7 billion deal will unite Sapient with Digitas, Razorfish, and Rosetta on a new digital platform called Publicis.Sapient.