Direct Media Millard wins grandparents' list

Share this article:

Multichannel children's retailers One Step Ahead and Leaps and Bounds awarded Direct Media Millard management of their joint grandparents list on February 12.

This file contains buyers of indoor and outdoor toys, educational and developmental products, clothing and baby health and safety items. The file is 80% female and the average income of prospects is $75,000.

The 982,330-universe list is available at $110/M.

Share this article:
close

Next Article in Database Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.