Direct Media Gets Caswell-Massey PIP

Share this article:
Direct Media Inc., Greenwich, CT, was named manager of the Caswell-Massey package insert program with 87,000 annual packages.


Buyers of personal-care items from this catalog are 74 percent female, ages 40-65, with an average income exceeding $75,000 and an average unit of sale of $60. The program costs $65/M.


Direct Media suggests this program for offers including health, beauty, magazine, fundraising, general merchandise as well as food and gift.


This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization. Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions