Direct Marketing Day Foundation Not a DMD Branch

Share this article:
Your conference preview special section of DMD New York was great . I'm sure it helped traffic and eased the flow through the many Hilton meeting rooms. However, the Michael Bush reportage was inaccurate and confusing.


The Direct Marketing Day Foundation Inc., the correct name, is not a "branch" of DMD Conferences LLC.


DMDF is an independent continuation of the original corporation whose primary purpose was and still is the giving of educational grants, scholarships and projects. Lee Epstein, a founder of the original DMDNY, continues as chairman of the foundation, supported by a newly selected board of industry leaders and educators. This is all a result of the January spinoff of DMD Conferences, headed by Chuck Cavanagh, Arthur Blumenfield, Thomas Turner and other board members.


Our foundation has just concluded its first grant program. There are other interesting projects being worked on. We'll be sure to let you know about them for your readers. We count on DM News and other trade journals to keep all in the industry informed. We'll try to be part of that with you.


James W. Prendergast, Executive director of Direct Marketing Day Foundation Inc., New York
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Opinions

When Marketing and Sales Collide: Answers

When Marketing and Sales Collide: Answers

The head of marketing operations is doing just as much selling as marketing, sans the commission her sales colleagues earn. How should she handle it? See how our readers would ...

App of the Week: RescueTime

App of the Week: RescueTime

RescueTime aims to help users become more focused and productive.

Defending Direct: Answers

Defending Direct: Answers

Miranda Bell knows her program will pay off but CEO Dasha Atwala says to nix it. What should she do?