Williams-Sonoma in Middle East franchise agreement

Share this content:
Williams-Sonoma Inc. has entered into a multiyear franchise agreement with MH Alshaya Co., WLL to launch the company's portfolio of brands in the Middle East. The first four stores are expected to open in Dubai and Kuwait in 2010 and will include the Pottery Barn and Pottery Barn Kids brands.

“Alshaya is one of the preeminent retailers in the Middle East and their experience bringing leading retail brands into the region as well as their marketing expertise gives us great confidence in the long-term potential of this growth strategy,” said Howard Lester, chairman and CEO at Williams-Sonoma, in a statement.

MH Alshaya operates more than 1,700 stores representing more than 50 different retail brands across the Middle East, North Africa, Turkey, Cyprus, Russia and Poland.
Loading links....
close

Next Article in Direct Mail

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here