USA Direct Opens Mail Safety Assurance Program

Share this content:
Direct mailer USA Direct Inc. said yesterday that it has developed a new seal program designed to ensure the safety and security of its clients' mail.


The seals, placed over the back flap of an envelope, come in two varieties and bear these messages: "We Support America. Do Not Open If Safety Shield Has Been Broken," and "This Package Has Been Assembled by USA Direct. Do Not Open If Safety Shield Has Been Broken."


"This project originated with the September 11 attacks," said Richard Osborne, CEO of USA Direct, York, PA. "We initially designed a label to affix to our packages that simply said, 'We Support America.' When the anthrax scare struck the nation, we decided to add an additional safety message."


USA Direct processes direct mail campaigns at its location in York, which helps the company maintain security.


"We mail more than 10 million letters, cards and packages directly from our own facilities each day," Osborne said. "Our mail is handled only by USA Direct personnel in a safe environment, using our own mailing materials. We're confident about the safety of our packages because we have strict procedures in place that personnel are required to follow, to check all the mail that goes out."


USA Direct also said yesterday that its customers can use a "Security Mail Notice" at no charge for the next 90 days. Using the client's database of e-mail addresses, USA Direct e-mails the client file a notice that an inspected and sealed mail piece will arrive around a designated date.


"While no one can guarantee everyone's absolute safety in the current political climate, there are ways to take individual steps to improve security in daily operations," Osborne said.


close

Next Article in Direct Mail

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above