Postal: Latest Headlines
Internal methods would replace external systems for First Class and Standard Mail, as well as packages and periodicals.
SMBs as well as large enterprises can now find savings with investments in IMpb's.
The national paper of record makes it official: Despite digital alternatives, use of catalogs is on the rise.
Mailers knew the 2% inflationary adjustment was coming, but they'd have preferred it came after the exigency case was settled.
The Postal Service seeks its inflationary rate adjustment and looks to set up a separate pricing structure for FSS Standard Mail.
Focus On: Direct Mail
With the right attitude, you can change pretty much anything--even the future of the USPS.
It's essential to understand how direct mail delivers website traffic and impact conversions.
Direct mail is far from obsolete, and investing in it could save the USPS.
The Postal Service can be saved without raising rates or cutting critical services.
When it comes to direct marketing, crowdsourcing is a numbers game.
What's in our mailbox this month: Birthday Deals. See which ones are good deals—and which ones you shouldn't deal with.
What's in our mailbox this month: University of Chicago mailers. See which ones make the grade—and which ones, not so much.
What's in our mailbox this month: Insurance mailers. See which ones cover all their bases—and which ones, not so much.
The new CEO wants to cut direct mail because of postal increases—even though DM is great for ROI. What would you do? Email your answers to firstname.lastname@example.org by June 30 for the chance to win $100.
What's in our mailbox this month: Mailers from ASPCA. Some are purrrr-fect, others are for the dogs.