Direct Mail: Latest Headlines

Postal Board Shelves 5-Day Delivery

Postal Board Shelves 5-Day Delivery

Bulk mailers can now feel free to set their summer and fall delivery schedules, but worries fester over a looming rate increase.

A Sample in Every Mailbox

A Sample in Every Mailbox

The United States Postal Service introduces a flat-rate service aimed at luring product samplers back to home delivery.

Direct Mail for All

Direct Mail for All

The USPS launches enhancements to small business service Every Door Direct Mail.

Postmaster Raps Congress for Failure to Pass Bill

Postmaster Raps Congress for Failure to Pass Bill

Hanging from a cliff, the 112th Congress ignored USPS boss Patrick Donahoe's pleas for postal reform. Now he's setting an agenda for the 113th.

Same-day delivery plots a comeback

Same-day delivery plots a comeback

The Postal Service and a British import called Shutl will soon be offering instant delivery services to rival Walmart's and Amazon's.

Focus On: Postal

Lack of Legislative Reform Costs USPS $3.1 Billion So Far This Year

Lack of Legislative Reform Costs USPS $3.1 Billion So Far This Year

With revenues ticking up slightly, the Postmaster General and his CFO say reform could make the Postal Service profitable again.

The UPS Store Sets its Sights on Main Street

The UPS Store Sets its Sights on Main Street

Small town Post Office closings may soon be followed by openings of a new retail store format from UPS.

USPS: The Next Amtrak?

USPS: The Next Amtrak?

Concerning the future of the USPS, one thing is abundantly clear: It is going to change, sooner rather than later, and in significant fashion.

Email Pioneer Says the United States Postal Service Must Survive

Email Pioneer Says the United States Postal Service Must Survive

USPS is an important national infrastructure that can and should endure, says Google Chief Innovation Officer Vint Cerf.

Where the Mailstream Meets the Inbox

Where the Mailstream Meets the Inbox

MyPost, an inbox that shows incoming postal mail, is currently being tested among a small group of around 300 consumers.

On Sale Now

2012 Essential Guide to Direct Marketing


Features

Delivered: Fitness Postcards

Delivered: Fitness Postcards

What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)

Delivered: Botanic Gardens

Delivered: Botanic Gardens

What's in our mailbox this month: mailers from botanic gardens.

Catalogs Are Part of a Balanced Marketing Diet

Catalogs Are Part of a Balanced Marketing Diet

Print isn't dead, and NewPoint Media proved it with a clever, simple campaign designed to drive awareness of print as an evolving—and thriving—medium.

Delivered: Music and Performance Series in New York

Delivered: Music and Performance Series in New York

What's in our mailbox this month: music and performance series in New York mailers. Let's get down.

Q&A: Darryl Walter, director of membership & conferences, The Wildlife Society

Q&A: Darryl Walter, director of membership & conferences, The Wildlife Society

The Wildlife Society shares its direct mail strategies.

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Featured Articles

FTC approves final Facebook settlement

FTC approves final Facebook settlement

The Federal Trade Commission (FTC) accepted a finalized settlement with Facebook today Aug. 9 that was proposed last November.

AMA research shows how to cut noise, sharpen trend insights

AMA research shows how to cut noise, sharpen ...

Research in the American Marketing Association's (AMA) Aug. 2012 edition of the Journal of Marketing Research provides a template for marketers to better understand trend speed and acceleration while filtering ...

More pencils, more books—and more teacher's dirty looks

More pencils, more books—and more teacher's dirty looks

Retailers have marked down summer-related goods to make room for pens, pencils and backpacks—indicating that it's time to kick-start back-to-school shopping.