Postal: Latest Headlines

New Competitive Postal Rates to Take Effect May 31

New Competitive Postal Rates to Take Effect May 31

Market dominant rates, hopes USPS, will hew to the same date. But a court decision looms that could change everything.

Amazon Drone Tests Cleared for Takeoff

Amazon Drone Tests Cleared for Takeoff

Prime Air will take to the skies in controlled, small-scale tests carrying payloads.

PMG Brennan Dialogs With Catalogers

PMG Brennan Dialogs With Catalogers

The Postal Service's new boss holds a Town Hall discussion on prospecting rates, NSA's, and closer consultations on operational changes.

Customer Experience Is in the Mail

Customer Experience Is in the Mail

US Monitor launches a mailing condition reporting service to help mailers ensure a positive experience for their customers.

Sales Chief Wants Mail Promos to Begin on Schedule

Sales Chief Wants Mail Promos to Begin on Schedule

Cliff Rucker also says a catalog prospecting rate is near, and that a new CRM system will provide better individualized customer service.

Focus On: Direct Mail

5 Ways to Save the Postal Service

5 Ways to Save the Postal Service

With the right attitude, you can change pretty much anything--even the future of the USPS.

Tracking Direct Mail Response in a Digital World

Tracking Direct Mail Response in a Digital World

It's essential to understand how direct mail delivers website traffic and impact conversions.

Help Out the USPS—and Yourself—by Amping Up Your Direct Mail

Help Out the USPS—and Yourself—by Amping Up Your Direct Mail

Direct mail is far from obsolete, and investing in it could save the USPS.

How to Save the USPS

How to Save the USPS

The Postal Service can be saved without raising rates or cutting critical services.

The Roar of the Crowd

The Roar of the Crowd

When it comes to direct marketing, crowdsourcing is a numbers game.

Features

Delivered: Birthday Deals Mailers

Delivered: Birthday Deals Mailers

What's in our mailbox this month: Birthday Deals. See which ones are good deals—and which ones you shouldn't deal with.

Delivered: University of Chicago Mailers

Delivered: University of Chicago Mailers

What's in our mailbox this month: University of Chicago mailers. See which ones make the grade—and which ones, not so much.

Delivered: Insurance Mailers

Delivered: Insurance Mailers

What's in our mailbox this month: Insurance mailers. See which ones cover all their bases—and which ones, not so much.

Marketing Challenge: Defending Direct

Marketing Challenge: Defending Direct

The new CEO wants to cut direct mail because of postal increases—even though DM is great for ROI. What would you do? Email your answers to ginger.conlon@dmnews.com by June 30 for the chance to win $100.

Delivered: ASPCA Mailers

Delivered: ASPCA Mailers

What's in our mailbox this month: Mailers from ASPCA. Some are purrrr-fect, others are for the dogs.

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