News Byte: Reach Marketing Hires Manning to Run List Brokerage
Who it is: Joel Manning is named VP of list brokerage at Reach Marketing, a direct mail provider
What's his role: Maximize ROI for clients' customer acquisition and retention efforts.
Where was he prior: A 20-year direct marketing veteran, Manning previously headed up list management at Infogroup/Edith Roman Associates.
Why was he appointed: “We have spearheaded the rapid changes in our industry by offering our clients cutting-edge technology and outstanding customer service,” says Reach Partner Greg Grdodian. “Joel will play an instrumental role in furthering those goals.”