Mission Hill Family Winery Goes Live With Microsoft CRM

Share this content:
iFusion Solutions Inc., a Microsoft certified partner and provider of Microsoft CRM, said Friday that Canada's Mission Hill Winery, went live with its implementation of Microsoft CRM.


Mission Hill is using Microsoft CRM to track feedback from the thousands of comment cards that they receive weekly from guests attending their wine tours and private functions. Putting this information into a central repository allows Mission Hill to know their customers better and gain the ability to improve the overall experience of their guests.


"Initially, the goal of this project was for simple contact management ... the Microsoft CRM solution provided by iFusion gives us a relational tool that we can use to better serve the thousands of guests that visit our winery every year," Ingrid Dilschneider, manager of winery marketing and guest services at Mission Hill Winery, said in a statement.


Melissa Campanelli covers postal news, CRM and database marketing for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters


close

Next Article in Direct Mail

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here