Jeanniey Mullen leaves OgilvyOne for Zinio Systems

Share this content:
The top three things you need to know about digital publishing
The top three things you need to know about digital publishing

Jeanniey Mullen, founder of the Email Experience Council, is leaving her position as executive director of OgilvyOne Worldwide's Global Email and Digital Dialogue and taking a new position as global EVP of Zinio Systems and VIV Magazine.

Mullen, who will continue her role as executive chairwoman at the EEC, will begin her new position at Zinio on February 18. Zinio is a digital magazine and digital book business led by CEO Richard A. Maggiotto.

"Zinio focuses on making digital magazines more interactive, which I am excited about," she said. "The distribution and messaging is still all done through e-mail, so I'm really looking forward to applying the best practices that we've been talking about."

At OgilvyOne worldwide, Mullen led marketers in CRM efforts and all aspects of interactive marketing. While at OgilvyOne, she established the global e-mail service.

Prior to joining OgilvyOne, Mullen founded and ran her own interactive agency. Before that, she served as the chief marketing officer and EVP at Avalon Digital Marketing Systems, where she helped launch a b-to-b e-mail platform that incorporated on-demand video into the e-mail message. 

Mullen is seen as a thought leader in the e-mail and digital marketing field. In addition to her active role in the EEC, Mullen has contributed to DMNews and ClickZ. She has published numerous whitepapers and best practice guides and is a frequent speaker on e-mail marketing.

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above