Group La Poste Makes First U.S. Acquisition

Share this content:
Group La Poste, a $15 million company that is part of the French postal authority, is expected to announce today that it has acquired 40 percent of full-service international mail company Brokers Worldwide, Folcroft, PA.


Brokers Worldwide is one of the largest international mail distribution companies in the United States. Its primary business is collection, processing, consolidation and international delivery services for letters, magazines, statements, books and catalogs. Its customer base includes National Geographic, Victoria's Secret, Merrill Lynch, the American Medical Association, Princeton University and the University of Pennsylvania.


"By aligning with an international partner that has been in the mail and delivery business for 500 years, we've secured the company's ability to compete strongly in an industry that is experiencing great consolidation," said David Muenzer, co-chairman and president, Brokers Worldwide. "The partnership will allow us to grow and create more jobs."


Group La Poste, a $15 million company that is part of the French postal authority, is one of the world's largest postal and logistics services. It serves more than 3 million clients daily, processing more than 22 billion pieces of mail per year. The acquisition is part of its strategy to strengthen its position in the United States as it prepares for the deregulation of the French postal sector. It is also Group La Poste's first U.S.-based acquisition.


However, La Poste has been forming U.S-based alliances recently. FedEx Corp., Memphis, TN, announced an agreement Sept. 13 with Chronopost International, the parcels and logistics holding company of La Poste Group. The agreement, effective Jan. 1, 2001, will give Chronopost International customers access to the FedEx air network, while FedEx customers in several key markets will benefit from the European ground infrastructure of Chronopost.
Loading links....
close

Next Article in Direct Mail

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here