Europe BTC E-Commerce Revenue Forecast to Top $240B in '06

Share this content:
Business-to-consumer e-commerce in Europe will reach $60.7 billion by the end of 2003, nearly doubling 2002's total, and will rise roughly $60 billion annually for the next three years, surpassing $240 billion by 2006.


These projections come from a report yesterday by New York-based researcher eMarketer called "Europe E-Commerce: B2B & B2C."


Other key findings from the report, and from companion report "Europe Online: Access, Demographics & Usage," include:


* Germany, the United Kingdom, France and Italy accounted for 70 percent of e-commerce revenue in western Europe in 2002.


* Scandinavian nations Sweden, Denmark, Finland and Norway rank among the top 10 countries globally for e-business readiness; the Czech Republic, at No. 27, ranks highest in eastern Europe.


* The UK's share of western Europe's online travel market rose from 16.9 percent in 1998 to 34.6 percent in 2002.


* In 2002, 41 percent of home Internet users in France, Germany and the UK had three years or more experience online.


Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above