CORRECTION: Group La Poste Makes First U.S. Acquisition
Service. It is not a competitor, as was reported here Oct. 4. Information in the Oct. 4 DM News Daily was incorrect.
If approved by membership votes, the two will come together as Idealliance in July.
Did a controversial direct mail piece revealing people's "voting scores" cause more Cruz supporters to appear at the polls in Iowa?
Retail mail declines will cease as the channel becomes more personalized; print and TV ads will continue to drop.