BPA sees 19 percent jump in consumer magazine applications

Share this content:

Media auditor BPA Worldwide saw a 19 percent increase in consumer magazine applicants worldwide in 2006.

Consumer applications rose to 115 in 2006 from 93 in 2005.

Seventy-six of BPA's 115 consumer applications worldwide are based in North America. BPA consumer magazine members and applications totaled 540 in 2006.

The auditor's lineup of consumer applications worldwide in 2006 includes city and regional lifestyle titles, parenting and family publications, entertainment, sport, health, travel and lifestyle magazines and business, technology and computer titles.

Based in Shelton, CA, BPA serves more than 3,000 media properties worldwide. This includes more than 2,000 business-to-business publications, more than 600 consumer magazines and newspapers, more than 300 Web sites, plus events, e-mail newsletters, databases, wireless and other advertiser supported media.

The BPA also serves more than 2,600 advertiser and agency members.

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above