Avon To Enter Chinese Market

Share this content:
Avon Products Inc. said Friday it received permission from the Chinese government to test direct selling in Beijing, Tianjin and the Guangdong Province.

Avon will be the first direct seller officially allowed to operate in the country. The test is in preparation for the implementation of direct selling legislation, according to SK Kao, president of Avon China.

"The objective of the test is to help the government find a suitable direct selling model that would fit the needs of the Chinese consumers, promote social stability and help protect consumers against illegal practices," Kao said.


Next Article in Direct Mail

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above