Ad Pages, Newsstand Sales Rise for People en Espanol

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People en Espanol said yesterday that its "Las Mejor y Peor Vestidas" (The Best and the Worst Dressed) franchise issue was up 22 percent to 98.25 ad pages versus last year's issue.


The perfect-bound, photo-filled September edition hits newsstands Aug. 2, proof that the Hispanic media market is growing rapidly.


Also, the magazine's June issue was up 20 percent on newsstand versus the same issue last year, bucking an industry-wide trend of newsstand decline. That issue posted 102.01 ad pages.


The magazine's January to June newsstand sales rose 7 percent. Rate base is 425,000, making it one of the largest-selling Hispanic magazines nationwide focusing on entertainment, fashion and beauty.


People en Espanol is part of Time Warner Inc.'s People magazine franchise.


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