Direct Mail Marketing
60 Minutes be damned. Four-fifths of of marketers express confidence in data-driven marketing and will spend more on it, says the Direct Marketing Association.
Do test which channels are producing and don't leave out any stakeholders, and you can boost response by 35%.
The Postmaster General declares a new era of marketing respectability for direct mail in his National Postal Forum address.
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Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.