Rapp names Heapps CMO

Share this content:

Direct agency Rapp has named former chief creative officer Rachael Heapps CMO for the US, according to the company. She will focus on new business as well as internal development.

Heapps will work with Rapp global CEO Bob Horvath as well as chief creative officer Marty Cooke, named to the role last year.

Rapp counts Pfizer, AMC and Time Warner among its client base.

The agency's move to name a CMO follows similar moves made by Draftfcb, which named Debra Coughlin CMO in March, and TBWA Toronto, which named Julia Foster CMO in June.

Loading links....

Sign up to our newsletters

Company of the Week

SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.

Featured Listings