The director of marketing communications at Cuisinart and Waring Products tells us about the lessons that she learned from her first job, as well as the best career advice she received
The CMO at Grubhub tells us about the lessons that she learned from her first job, as well as the best career advice she received
An NYU Stern School of Business professor discusses how marketing students prepare for a career in the digital age.
The CMO at Elicit talks about the lessons that she learned from her first job, as well as the best career advice she received
The CMO at Ellucian the lessons that she learned from her first job, as well as the best career advice she received
How do you tell a technical problem from an unexpected trend? Here are a few tips to make your analysis and diagnostics more savvy
The CEO of Chacka Marketing shares the lessons that she learned from her first job, as well as her turnoffs when hiring.
Snapchat's Discover platform could change mobile video as we know it.
What we'll be discussing at our exclusive fireside chat
Harris dishes on the massive growth of the Hispanic demographic, and how marketers should best approach this consumer group.
Verizon now offers unlimited data, meaning consumers now have the option on all major carriers.
Working behind the scenes, Infutor helps to ensure that the 360 degree view of the consumer is based on good, timely data
Brands took a once-in-a-year marketing opportunity to send a political message, and social media lit ablaze.
As founder Travis Kalanick steps down from the President's business council, we ask: Could Uber have handled all this better?
The award-winning A.I. connoisseur breaks down the science and technology behind swarm intelligence, and why marketers should pay attention.
Twitter users continue to Tweet out confirmations of cancellations, but others are reporting issues
Shipping perks aren't the pull for Prime members. It's the enhanced experience.
DMN editors discuss the disturbing trend of web powers misreporting video performance, and why marketers are ultimately powerless.
Navigating the funnel is tortuous enough. Robots may not be the answer at this time.
Marketers spend billions on TV ads during the big game, but for those who can't, social can be an effective alternative.
Skedaddle's bus ride-sharing service will create actionable communities
User generated content can do much more than augment a brand's content marketing
Sensors and Alexa proliferated, but the tech conference really confirmed what marketers already knew.
Not quite, for a number of important reasons
How data can inform content marketing
A series of profiles of top marketers at leading marketing tech companies.
We spoke to a lot of marketers last year. Here are some of our favorite conversations from those sessions.
From Hilton Hotels to 7-Eleven, here are some of our most interesting case studies of last year.
It's safe to assume we'll be hearing a lot about Alexa and its ilk in 2017.
Is there any task left that requires a human touch?
On our best and brightest
Perhaps marketers were more focused on new trends like AI and VR.
On how the weather impacts everything
Complicated tech, divided country, and malicious actors all make it very hard to do the 'best' thing
A look back at the evolution of the conversation around, and application of, AI in marketing throughout 2016.
People hating and avoiding ads isn't new, but marketers caring about it is.
But promising signs ahead.
Proof Analytics and Quantifind launch new solutions to tackle the question of why campaigns are working (or not)
Censored chatbot delivers better customer experience
Marketing technology may be evolving, but the marketing of that martech is not.
Facebook's recent missteps has many in the industry looking hard at video metrics
Why the Hall of Femme is so important
Collectively, these 10 articles illustrate the current state of the marketing technology landscape.
How REI, Southwest Airlines, CVS, and Facebook are shaking up their industries—and the consequences that they're facing as a result.
Marketers, business professionals, we need to talk.
Did social media get the election right, while all the polls were getting it wrong?
A buyout would keep the video network alive, but not for long if some serious issues aren't addressed.
Until it cleans up the service, Twitter can forget about an acquisition
After a series of price adjustments, the fitness class booking service is eliminating the membership option altogether.
It's sad to see it go, but not surprising.
Bad financials continue, even in light of some minor success with its temporary rewards program
Integrating with mobile banking proves the company is miles ahead in the messaging apps game.
Is this a prelude to a post-election media company?
McCleery talks agile marketing, and why it's an important strategy for modern businesses.
Hawes dishes on going from direct mail, to email, to omnichannel.
Tool will prompt donations from Donald Trump's tweets
As suitors continue to back away from a deal, we consider why a business should, or should not, acquire Twitter.
We're taking a look back at some of our standout retail related content from the last year.
The Democratic Campaign has launched a Donald Trump texting bot
An insight into the New York Times' report on MailChimp
Acquiring major DMP Krux fills a gap in the Salesforce offering
Only the best fanboys and fangirls can join The Orchard
Will businesses get involved in the endorsement game?
Trump's New Twitter Campaign Recruits Users to Market
Hillary supporters were more actively ordering delivery during debate
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