Direct Group Buys Coupon Services
Direct Group's partner in the purchase was private equity firm Schroder Ventures US.
Direct Group, Trenton, NJ, and Coupon Services, Jersey City, NJ, both are involved in the production and fulfillment of high-volume, time-sensitive direct mail. Direct Group offers printing, lettershop, personalization, fulfillment, data and creative services.
Direct Group formerly was part of Prinexus Inc. In April, its senior management bought out the subsidiary for $50 million, again in partnership with Schroder Ventures US.