Former USPS market research chief Kent Smith says the Post Office can thrive if it can stop acting like a commodity player and start exploiting opportunities.
Two studies reveal consumers' expectations for, and flexibility on, mail and package delivery.
The PRC chairman asserts that the Postal Service's strategy to depersonalize consumers and ignore concerns of mailers can only end in failure.
NALC leader tells stakeholders that Congress and the Postal Service are on the wrong path to the future.
The Postal Service is extending what was a three-day delivery expectation to a four-day delivery expectation.
Despite digital trends, direct mailer North American Communications is ramping up for growth, and in turn, creating jobs in a place where good jobs are rare.
The Postal Regulatory Commission's Compliance Determination for 2013 directs USPS to tighten the belt on workshare discounts and Standard Flats.
Set to be in place today, the workload reduction plan will wait for Postal Service officials to review the PRC's advisory opinion.
The Postal Regulatory Commission advises USPS to take a better accounting of mailers' needs before executing its workload equalization plans.
All letter carriers will soon use the handheld devices, which will allow mailers to access real-time tracking of deliveries.
The Postal Regulatory Commission puts out its financial analysis ahead of its annual compliance report in the interests of "greater clarity, transparency, and accountability."
The webslinger, who returns to theaters in May, will begin appearing on Priority Mail boxes and mail trucks.
Ricoh's software business incorporates enterprise-level functionalities from its IBM acquisition.
The Postmaster General declares a new era of marketing respectability for direct mail in his National Postal Forum address.
Exigency-distressed mailers have been wondering when Congress would address USPS's huge healthcare pre-funding issue. It finally did.
David A. Trissell served seven years in the same role for the Federal Emergency Management Agency.
Direct mail marketers ultimately lost as Senators overwhelmingly agreed to push the Postal Reform bill to the full Senate.
The partnership is an effort to deliver best-in-class address certification, verification, cleansing, and enrichment for enterprise data.
Reworked Section 301 would leave annual rate cap at CPI and let Postal Regulatory Commission keep rate approval powers.
Action asks U.S. Court of Appeals to strike down 4.3% increase. An appeal to extend the limits of the exigency is expected from USPS any day.
The new version of the Carper-Coburn Postal Reform Act would make the exigent increase rate the baseline for future increases. The proposed rate cap would be CPI plus 1%.
The co-sponsor of the Postal Reform Act, which still awaits markup, will leave the Senate next January.
Chairman Ruth Goldway says the Postal Regulatory Commission is serious about holding the Postal Service to $2.8 billion in exigent revenue and no more.
Standard mailings that hit postal facilities on Friday won't be delivered until Tuesday under the cost-saving plan.
The Post Office takes issue with the Commission's contention that IMb requirements constitute a price increase.
Exigency wasn't all; there also were clouds, drones, trolls, and travails of days in the postal news last year.
Direct mailers begin paying 5.9% more for standard mail on January 28. A mailers' coalition calls the Postal Regulatory Commission's decision an "unmitigated disaster."
The PRC's ruling on the exigent rate request is expected soon. But the USPS intends to enforce new rates on January 27.
The coalition praises the Postal Regulatory Commission for helping protect mailers against USPS's "monopoly powers."
Goodlatte bill is a setback to "non-practicing entities" that file frivolous lawsuits and a win for the direct marketing industry.
In comments filed today, 13 postal stakeholders say the Postal Service's request for a rate hike is based on a "nonsensical notion."
The Postal Service will incent direct mailers that use color, digital technology, and First Class.
Office retailer is the first participant in the Postal Service's Retail Partner Expansion Program.
The court holds that the negotiated service agreement did not violate administrative law and that the Postal Service may offer volume discounts.
$40 billion hole in 2013 can only be filled with action by Congress, CFO says.
Sen. Carper sees the future in Amazon's deal with USPS.
Service begins this week for Amazon Prime members in New York and Los Angeles; more cities roll out in 2014.
Direct marketers from Merit Direct, Publishers Clearing House, and Hearst honored at New York City gala.
Major stakeholder concerns and an ill Sen. Coburn delay final markup on Senate bill.
Email and electronic banking just don't justify an exigent rate increase, Sen. Susan Collins tells the Postal Regulatory Commission.
Facing same competitive pressures as USPS, it will cut delivery days in half.
Deputy Postmaster General Ronald Stroman says there's still a good chance that postal reform can be passed and exigency avoided. It will help, he adds, if mailers make some noise on Capitol Hill.
Whether or not the PRC's 90-day deadline on the exigent rate increase is extended matters not to mailers, who continue to press their case against it.
Unpaid installments to pre-fund retiree healthcare now tally $16.6 billion. Senators use the occasion to bang the drum for postal reform.
That was the loud and clear subtext of yesterday's postal reform hearings on Capitol Hill.
Excerpts from trade associations' official reactions to the Postal Board's exigency filing.
The DMA calls the move "misguided." Sen. Carper joins mailers in urging passage of postal reform legislation to head off the January rate hike.
Healthcare pre-funding will be the center of the debate in the chamber's final hearing on the Postal Reform Act.
Senate hearings send message of no confidence to mailers, who fear the worst from the Postal Board of Governors' meeting next week.
In responding to a question from Sen. Tom Carper about price inelasticity of postal rates shown in a study by the office of the Postal Inspector General, PRC Chairman Ruth Goldway responded with a terse summation of the challenge facing Congress in crafting postal reform. We present it in its entirety.
The coauthor of the Postal Reform Act tells mailers that above-inflation increases are necessary for the U.S. Postal Service to stay competitive.
With an exigent rate increase looming, mailers, labor leaders, and postal officials testify for postal reform before a Senate committee today. Watch live at 10 a.m.
Blending direct mail with digital methods is the future, the Postmaster General tells the Postal Customer Council.
Direct mail industry officials are scheduled to testify. Proceedings can be viewed via live stream video.
The two sides have two weeks to find common ground on reform. Meanwhile, industry associations call on mailers to take their cases to Washington in opposition of an exigent increase.
A lingering effect of the Great Recession is a generally thrifty populace looking for good deals.
Mailers are energized to stump for Congressional reform. Without it, a price increase could be as little as six months away.
What would an exigent rate increase mean to business mailers? Here's some illumination from interested parties.
The Affordable Mail Alliance informs the Postal Board of Governors that such a move would be self-defeating to the Postal Service. But getting in approved won't be easy.
How to create awesome direct mail campaigns, courtesy of Neopost and the DMA.
One good quarter won't save the USPS, say Postmaster General Patrick Donahoe and his CFO at press conference.
Small increases in shipping and standard mail are overshadowed by a $740 million operating loss.
If enacted, the Carper-Coburn Postal Reform Act could dictate higher rates for direct mailers.
The Postal Service's discounted Simple Samples returns today, but getting the discounts may not be so simple.
Rep. Darrell Issa's plan to save the Postal Service must overcome partisan battles and election year posturing to come to fruition. Still, direct mailers are heartened.
The USPS introduces Picture Permit Imprint Indicia, allowing companies to include corporate images to IMb automation letters and postcards.
Patrick Donahoe cautions the House Oversight and Government Reform Committee and its Chairman Darrell Issa that "half measures" won't be able to save the U.S. Postal Service.
With revenues ticking up slightly, the Postmaster General and his CFO say reform could make the Postal Service profitable again.
Small town Post Office closings may soon be followed by openings of a new retail store format from UPS.
USPS is an important national infrastructure that can and should endure, says Google Chief Innovation Officer Vint Cerf.
Bulk mailers can now feel free to set their summer and fall delivery schedules, but worries fester over a looming rate increase.
MyPost, an inbox that shows incoming postal mail, is currently being tested among a small group of around 300 consumers.
USPS CFO and EVP Joseph Corbett laid out the harrowing financial stakes the agency faces now and in the coming years.
There are four key challenges marketers must "embrace" to ensure the effectiveness of direct mail in a multichannel world.
Stuck in a government holding pattern, the USPS could be forced to look to bulk mailers for salvation by raising rates, says a postal regulator.
The United States Postal Service introduces a flat-rate service aimed at luring product samplers back to home delivery.
The USPS launches enhancements to small business service Every Door Direct Mail.
A survey released today by the USPS found that most Americans support the new mail delivery schedule.
Postal Service leaders defend cost-cutting plans and praise direct mail when reporting Q1 financial results.
Household names score high on privacy with consumers, who tell the Ponemon Institute they feel less in control of their personal information than ever.
Hanging from a cliff, the 112th Congress ignored USPS boss Patrick Donahoe's pleas for postal reform. Now he's setting an agenda for the 113th.
The Postal Service and a British import called Shutl will soon be offering instant delivery services to rival Walmart's and Amazon's.
More than a third of consumers favor direct mail as the conduit for privacy-sensitive information from health and insurance companies, says an Epsilon survey.
The postal service announces a record loss along with hopes for a profitable future that includes direct mail
The PRC released Aug. 23 its advisory opinion on the USPS's plan, which allows the agency to begin implementing reduced hours of retail service at approximately 13,000 locations.
Wyoming, Alaska, Hawaii, and Nevada are the most active states for direct response spending, while Oregon, Indiana, Tennessee, and Michigan are the least, according to payment processing company Litle & Co., which released its findings Aug. 22.
The U.S. Postal Service reported a third quarter net loss of $5.2 billion today, with $3.1 billion attributable to refunding retiree health benefits
The United States Postal Service defaulted on a $5.5 billion payment to the United States Treasury August 1, which was intended to cover the healthcare benefits of the organization's future retirees.
Ninety percent of grocery retailers say that weekly circulars is their primary way of promoting products and marketing to consumers.
The Direct Marketing Association (DMA) has found that direct mail boasts a 4.4% rate, compared to email's average response rate of 0.12%
USPS chief Patrick Donahoe set out his vision for the agency at the National Postal Forum in April.
Hewlett-Packard Distribution Co. (HP) will merge its Imaging and Printing Group and its Personal Systems Group (PSG) into the Printing and Personal Systems Group, said Michael Thacker, a member of HP's corporate media relations team. Todd Bradley, EVP of PSG, will run the new entity; Vyomesh Joshi, EVP of the Imaging and Printing Group, will retire.
UPS has reached an agreement to acquire Dutch-based international delivery services company TNT Express, said UPS director of global media services Norman Black. TNT Express's major shareholders have agreed on UPS's all-cash offer at $6.8 billion. UPS expects the deal to close during the third quarter of 2012.
As the U.S. Postal Service (USPS) — which reported in February losses totaling more than $3 billion — struggles to stay solvent, it is using a number of promotions to try to keep shippers shipping.
The U.S. Postal Service (USPS) ended the first three months of its 2012 fiscal year with a net loss of $3.3 billion — and large losses are expected to continue until planned restructuring efforts have taken place, the agency said Feb. 9.
Printer Quad/Graphics announced on Feb. 1 that it acquired Williamson Printing Corporation, a 128-year-old printer that specializes in short- to medium-run catalogs, books, direct mail and promotional products.
The U.S. Postal Service (USPS) is, for the second year, planning a summertime promotion for direct mailers that use two-dimensional barcodes, USPS VP of domestic products Gary Reblin told Direct Marketing News on Jan. 31.
In response to feedback from the mailing industry, businesses mailing automated or presort letters first-class can now mail letters weighing up to two ounces at the one-ounce postage rate, said U.S. Postal Service (USPS) spokesperson Patricia Licata on Jan. 26. The "2nd Ounce Free" initiative became effective this week.
Eastman Kodak and its U.S.-based subsidiaries filed for Chapter 11 bankruptcy protection on Jan. 19, as the company attempts to stay solvent and shift its core business from photography to digital printing.
The U.S. Postal Service (USPS) has been granted permission by the Postal Regulatory Commission (PRC) to allow direct mailers to pay postage via credit rather than requiring prepayment, said PRC chairman Ruth Goldway on Jan. 6. The new rules went into effect Jan. 5.
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It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.
Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.
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