DIRECT CHOICE: Infiniti catches buyers' eyes with personalized continuity mailer
Anthony Pappas, President, creative director, The Pappas Group
What's in our mailbox this month: University of Chicago mailers. See which ones make the grade—and which ones, not so much.
The company introduces a creative service to help print shops augment direct mail with email and pURL landing pages.
What's in our mailbox this month: Insurance mailers. See which ones cover all their bases—and which ones, not so much.