YOUtopia to Draw Content From BMG

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BMG will provide content for 800America's

800America, which owns business-to-business, and business-to-consumer international e-commerce and technology companies announced the arrangement yesterday.

As part of the agreement, BMG will make available at least one artist promotion per calendar quarter and provide a variety of content to the YOUtopia site. 800America will display prominently the featured artists on its young adult properties, which 800America said are used by more than 1 million unique Web site visitors.

BMG is the global music division of Bertelsmann AG.


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