Yellow Book Acquires Search Firm
Click Forward Marketing, Coral Gables, FL, will let Yellow Book deliver "low-cost leads to advertisers by placing their ads efficiently across the Internet," according to a statement from Yellow Book.
More than casual observers remark on Facebook's unleashing of its mobile ad network.
Justification for avoiding programmatic are at an all time low. Here's what marketers need to know now about the practice.
Mere hours away, here's what marketers can expect to see at Google I/O.