Yellow Book Acquires Search Firm
Click Forward Marketing, Coral Gables, FL, will let Yellow Book deliver "low-cost leads to advertisers by placing their ads efficiently across the Internet," according to a statement from Yellow Book.
Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...
Retailers will account for more than a fifth of that, followed by automotive and financial services.
Magnetic bolsters its retargeting platform with MyBuys' enhanced personalization capabilities.
Actually, it's &THEN, and it's DMA's re-imagined annual show, debuting in October, starring Kevin Roberts and the Goo Goo Dolls.