Yellow Book Acquires Search Firm
Click Forward Marketing, Coral Gables, FL, will let Yellow Book deliver "low-cost leads to advertisers by placing their ads efficiently across the Internet," according to a statement from Yellow Book.
Mobile proved to be the biggest driver, accounting for $20.7 billion.
A portent for the near future: 14- to 17-year-olds appear the most willing to avoid ads through paid subscriptions.
Could Will Conway and his search engine stooge actually fix a presidential election by controlling what voters see on a search engine? Ummm...not really.