Yahoo Tests Personal Search

Share this content:
Yahoo became the latest search engine to try its hand at personalized search, unveiling tools Tuesday that let searchers save and edit search results.


My Yahoo Search, still in test mode, lets searchers save results with notes that then can be searched. It also lets users block certain results in an effort to reduce so-called search spam of irrelevant results that appear in search indexes. And it includes the ability to categorize saved searches and share them via e-mail or syndication technology.


The personalized search tools take a similar tack as Ask Jeeves, which this month added a My Jeeves feature that lets users save and search Internet sites. Google has tested a personalized search feature, and Amazon has introduced a personalized search engine, A9.com.


My Yahoo Search requires users to log in using their Yahoo identification and password. Each search result includes the ability to save, save with a note, share or block.


close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above