Worldata/WebConnect Announces New Products and Services

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Worldata/WebConnect, Boca Raton, FL, is working with Hewlett-Packard Co. to offer HP's first opt-in e-mail newsletter sponsorship program, the Internet marketing firm said yesterday.

Hewlett-Packard customers who have opted in will receive the monthly electronic newsletter HP Newsgram, containing maintenance tips, feature stories and new product information.

Worldata/WebConnect also announced this month its addition of e-mail image hosting services.

The service allows direct marketers to send HTML messages to their customers quickly.

The e-mails contain clickable links so that recipients can go directly to a Web page for more information or to make a purchase.

Services can be tailored to meet individual clients' needs and specifications.

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