Staples Buys Into ICG, Becomes Service Partner
Staples, Framingham, MA, will implement ICG's e-procurement service to reduce its fulfillment costs, and will become an ICG supply partner to help service the company's customer base.
Viant CEO Vanderhook says MySpace's user data gives Time Facebook-like scale outside of a walled garden.
New leaders include JPMorgan Chase brand chief Susan Canavari, plus execs from Acxiom, Conde Nast, Digitas, and Microsoft.
The crystal company uses digital advocacy to garner attendance—and sales—at in-store events.