Sprint, MyPoints in Marketing Pact

Share this content:
Long-distance service provider Sprint Corp., Kansas City, MO, said yesterday that it signed a marketing agreement with MyPoints.com Inc., San Francisco, the Web-based direct marketing company. Sprint will be the exclusive provider of residential long-distance service in the MyPoints program, which targets consumers using e-mail and Web advertising and rewards them with points that can be accumulated to exchange for products and services. Customers who sign up for Sprint long-distance calling plans through MyPoints will earn 1,000 points, and they will earn an additional five points for each dollar spent on Sprint residential long-distance service each month.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here