Sony Consolidates Internet, Media Divisions

Share this content:
Sony Corp., Tokyo, consolidated a number of its operations yesterday to ready itself for a major online push.


Sony will group three of its U.S. units under a new company, Sony Broadband Entertainment, scheduled to form in July. The new company will oversee U.S. operations of three of Sony's entertainment units -- Sony Pictures, Sony Music Entertainment and Sony Online Entertainment.


Sony is expected to expand its offerings of digital content through the Internet, broadband initiatives, and its PlayStation.com and SonyStyle.com Web sites.
Loading links....
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here