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Morel Steps Down as Wunderman CEO

Morel Steps Down as Wunderman CEO

WPP Digital CEO Mark Read will succeed the longtime chief of the direct agency.

You Can Drag This Ad in Zero Seconds

You Can Drag This Ad in Zero Seconds

PK4 media introduces a "Drag Ad" alternative to "Skip Ad."

Magzter Launches Netflix-Style Model

Magzter Launches Netflix-Style Model

The digital newsstand seeks to expand adoption with an "all-you-can-read" plan for $9.99 a month.

Teradata Absorbs Mobile Marketing Service Into its Cloud

Teradata Absorbs Mobile Marketing Service Into its Cloud

It acquires Appoxee, a mobile marketing platform created for marketers by marketers.

Study Finds Half of RTB Auction Video Buys Are Bogus

Study Finds Half of RTB Auction Video Buys Are Bogus

Some 55% of video media placements purchased by 18 leading brands over three months were fraudulent, according to Clearstream.

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Anderson Direct and Digital

Anderson Direct and Digital

Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...