Digital Marketing: Top trends, analysis, news
Digital Marketing Scoop
Segments can be constructed by type of music, time of day, location, or mood.
The functions of multichannel analysts are laid out in a new report from the Digital Analytics Association.
Here are just a few areas of opportunity prime for savvy marketing.
Mobile's rise is the cause. Device display will pass desktop ads for the first time in 2015, according to a new forecast.
Google head of agency client development David Jaye leaves to take the marketing helm at The Weather Channel's parent company.
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