Digital Marketing: Top trends, analysis, news
Digital Marketing Scoop
The five-year veteran of the company succeeds Bryan Kennedy, who will now oversee both Epsilon and Conversant.
The motor corporation revs up its interaction with car lovers and gamers not through showrooms, but in living rooms.
Though an effective engagement medium, digital media may not be a marketers' best option for building a brand image, and ultimately, influencing buyers.
Ten percent more social networking will take place on mobile. The ranks of Instagram and Twitter users will swell by 15 and 9%, respectively.
Currently pegged at $3.2 billion, it will top $7 billion in 2017, predicts an eMarketer study.
Follow us on Twitter @dmnews
Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...