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Digital Ad Spend to Near $60 Billion in 2015

Digital Ad Spend to Near $60 Billion in 2015

Retailers will account for more than a fifth of that, followed by automotive and financial services.

Magnetic and MyBuys Merge

Magnetic and MyBuys Merge

Magnetic bolsters its retargeting platform with MyBuys' enhanced personalization capabilities.

And Then, DMA Did Something Completely Different

And Then, DMA Did Something Completely Different

Actually, it's &THEN, and it's DMA's re-imagined annual show, debuting in October, starring Kevin Roberts and the Goo Goo Dolls.

GumGum Names Plomion Marketing Chief

GumGum Names Plomion Marketing Chief

The Chango veteran moves from programmatic to in-image advertising.

8 Digital Transformation Tips

8 Digital Transformation Tips

Innovation takes more than just technology; it takes people.

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Anderson Direct and Digital

Anderson Direct and Digital

Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...