Online DVD Retailer Sees Traffic Spike After Demise of Reel.com

Share this content:
DVDEmpire.com, an online retailer of DVD movies, music and CD-ROMs, yesterday said it has installed new servers to meet a large spike in customer traffic since the demise of competitor Reel.com.


The Pittsburgh-based company is reporting Web traffic increases of 100 percent and revenue increases of over 40 percent over the last 10 days, with the spike beginning just before Hollywood Entertainment's Reel.com unit ceased operations.


"It just goes to show you that spending a bunch of money attracting people to your site doesn't make good business sense if they don't stick around and become repeat customers," said Steve Negri, director of marketing for DVDEmpire.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above