One on One: Collin Holmes Saw Big Opportunities in Local Search

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Collin Holmes, founder and CEO of Chatmeter, helps clients understand local search and highlight great customer reviews — a substantial challenge when it comes to brands like Kohl's, which has around 1200 stores appearing on multiple local search channels which display tens of thousands of user reviews. Also, how sentiment analysis can help brands optimize customer experience at the granular, local level. 


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