NetGift Widens Affiliate Network

Share this content:
NetGift Registry Network, which claims to be the Internet's first network of online gift registries linked across a variety of sites, said yesterday it has expanded its reach by signing 30 new affiliate partners only three weeks after its launch.


Online shoppers can now visit sites such as usatoday.com, charlotteobserver.com, kansas.com, twincities.com, michigan.com and register for gifts at the registry, whose back-end is actually run by NetGift Registry.


The registry offers more than 3 million gifts from 350 retail stores, including eToys.com, barnesandnoble.com, Ross-Simons, Egghead.com and Sunglass Hut.


"Our marketing strategy is to go where the eyeballs are," said Steve Furst, CEO of NetGift Registry, Durham, NC. "We believe we should be where you are on the Internet."


Pursuing that visibility strategy in the critical holiday season, NetGift plans to have nearly 100 affiliate partners signed up by December end, up from the 66 currently allied with the company.


By the end of the year, the registry will reach 39 million Internet users who are potential registrants, Furst said.


The registry is also on the verge of sewing up deals with retailers as part of an effort to broaden its retail coverage.


NetGift garners revenue each time a consumer buys through an affiliate. Commissions range from 3 percent through 18 percent, depending on the nature of the gift. It will split its commission in half with non-profits for sales from such sites.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above