MyWay.com Launches Awards Program
Web viewers can tally award points at MyWay.com by becoming members and responding to targeted e-mail that's filtered through the Web site's service links. The members then are eligible for giveaways.
Better relationships. Better ROI. Founded in 1985, and voted among the nation’s ...
An analyst of the programmatic scene for the past five years, O'Connell yearns to get her hands back on the controls.
Fluent, an ad tech platform for B2C's and nonprofits, opens a DC office to serve political candidates.
And cookies must give way to people-based metrics for channel integration to work, Yongyong Kennedy says.