MSN Will List PriceGrabber Products
The deal comes just days after eBay announced its $480 million cash purchase of Shopping.com and after E.W. Scripps' all-cash deal with Shopzilla.com for $525 million.
PriceGrabber, Los Angeles, is the seventh-largest comparison-shopping service after Shopping.com, Shopzilla, Yahoo Shopping, NexTag, Shop.com and Froogle. As an MSN offer provider, PriceGrabber will display products from merchants in categories like home and garden, apparel, consumer electronics and entertainment.
Mickey Alam Khan covers Internet marketing campaigns and e-commerce, agency news as well as circulation for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters