Mining Co. Pens Marketing Alliances

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Internet guide network The Mining Co. (, New York, has made long-term exclusive marketing alliances with seven product and service providers.

The companies -- AtHand, BigStar, BMG Direct, eBay, HomeShark, Trading Direct and ValuPage -- have secured exclusive placements in the Mining Co. Marketplace. The Marketplace is a new e-commerce section that appears on every page of every site within the network of Internet guides.

The Marketplace offers its e-commerce partners the opportunity for long-term exposure throughout the Network, along with the ability to target users with customized promotions tied to content matching the users' interests.

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