'Lord of the Rings' Rules Searches on Shopping.com

Share this content:
Keywords "lord of the rings" and "nike air force" had the sharpest rise in searches at comparison-shopping service Shopping.com for the week ending Dec. 1.


Launching its weekly consumer demand index at www.shopping.com/cdi, Shopping.com, San Francisco, said searches were up 277 percent for "lord of the rings" and 270 percent for "nike air force."


Others in the top 10 were "iquest," (up 255 percent); "trampoline," (231 percent); "surround sound," (216 percent); "total gym," (205 percent); "rescue hero," (204 percent); "replica jersey," (202 percent); "easy bake oven" (198 percent) and "remote car starter" (197 percent).


Searches on the site also show that old toys like the Radio Flyer Wagon are again popular.


In line with online shopping trends, the Monday after Thanksgiving -- Black Monday to online retailers -- was the busiest day so far this year for e-commerce.


That was the case for Shopping.com. More than 2 million shoppers visited the site Dec. 1. The company claimed more than 1.4 million customer leads were generated for featured and listed merchants, accounting for sales of nearly $12 million.


close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above