Listrak Debuts Geographic E-mail Targeting Tool

Share this content:
Listrak introduced a new e-mail marketing solution yesterday called Listrak Geo Tracking that enables geographical targeting.


Part of Listrak 3.0, this application tracks e-mail campaign performance data by geographical area and plots opens, reads and clicks by country and state on a visual map.


Listrak Geo Tracking will help e-mail marketers target messages by the region and lifestyle of their audience. Also, marketers can append or confirm demographic data on existing e-mail lists and verify the accuracy of an e-mail list that was rented.


Sign up to our newsletters

Company of the Week

Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above