Interspot Inc. Buys Interactive TV Company

Share this content:
Interspot Inc., Boston, an interactive TV commercial company, said Friday that it acquired interactive television programming company BMS Inc., Portland, OR. Interspot paid $1 million-plus cash and equity exchange for the company. BMS will become known as broadcastmarketing.com.


Broadcastmarketing.com is developing an interactive TV prototype that is expected to be presented to a major broadcaster before the end of March.


The acquisition will allow Interspot to leverage the BMS' expertise to provide consulting and production to Fortune 100 companies seeking to participate with the interactive television convergence space.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here