Internet Sales Increase for Travel Industry

Share this content:
PhoCusWright, Sherman, CT, an independent strategy and research company that focuses on the Internet travel industry, said Internet sales will represent 5.5 percent of all hotel bookings in three years. According to the report released this week, hotel sales will more than double to $1.1 billion in 1999 and eventually reach close to $4 billion by 2001.

Other findings include: Leading hotels offering Internet bookings report that 82 percent of total reservations are made through those Web sites; leading hotels invested an average of $20 million in their Web sites in 1998; and that hotels represented nearly 13 percent of total travel e-commerce in 1998.

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above