Infoseek, Microsoft Sign WebTV Pact

Share this content:
Internet navigation service Infoseek, Sunnyvale, CA, is now the exclusive provider of search and directory services on Microsoft Corp.'s WebTV Networks because of an agreement the two recently reached.

The two-year deal calls for Infoseek to pay WebTV a minimum of $26 million. Infoseek will be in charge of managing the advertising sales for online search and content advertising, including banner inventory.

Infoseek will keep 100 percent of the advertising revenue up to a predetermined amount, after that the revenue will be shared by the two. From June to August, WebTV Networks reported that it received an average of more than 40 million viewers a day.

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above