Homebuilders Launch Online Company

Share this content:
Five homebuilding companies said yesterday they will create a company to sell new homes on the Internet. Centex, D.R. Horton, Kaufman & Broad Home, Lenner and Pulte said they will each advertise more than 200,000 homes on the new site. The new, unnamed company will operate as an independent entity, and other homebuilding companies are expected to add their listings to the site. The site will differentiate itself from competing sites through immediate access to content, customers and brand-name support, according to the founding companies. The site also will offer advice and upkeep services to buyers.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above