Hollywood.com, CinemaNow Form Alliance

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Entertainment-focused Internet company Hollywood.com, Boca Raton, FL, said yesterday that it formed an alliance with CinemaNow, Marina Del Rey, CA, to streamline independent films on Hollywood.com's business-to-business unit, Baseline.

Show-business professionals who subscribe to Baseline will be able to watch independent films and have access to contact information. The deal also will allow the general public to download films from CinemaNow's library on Hollywood.com.

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