Giga to Include Nielsen//NetRatings in Site Assessment Service

Share this content:
Giga Information Group, Cambridge, MA, and Nielsen//NetRatings Inc., Milpitas, CA, said yesterday that Giga will include Nielsen//NetRatings' Web audience measurement information in its Web Site ScoreCard service. The agreement allows Giga to offer its clients Internet audience metrics to complement its Web assessment and benchmarking service.


The new feature is expected to help companies compete online and create a comprehensive, strategic e-business Web site analysis tool, the companies said.


The Web Site ScoreCard helps organizations ensure that their sites are in line with their business goals and practices. It also reviews competitors' sites and best-of-breed sites for strategic comparison.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above