E*Trade to Sponsor CBS SportsLine
The agreement includes using E*Trade-branded banners running throughout promotions on CBS SportsLine and GolfWeb (www.golfweb.com), along with the exchange of branded content, tools and technology.
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Retailers will account for more than a fifth of that, followed by automotive and financial services.
Magnetic bolsters its retargeting platform with MyBuys' enhanced personalization capabilities.
Actually, it's &THEN, and it's DMA's re-imagined annual show, debuting in October, starring Kevin Roberts and the Goo Goo Dolls.