Epsilon Debuts E-One Solution

Share this content:
Direct marketer Epsilon, Burlington, MA, has introduced a solution called e-one, which it expects will help online retailers obtain significant Web data and use it to better build relationships with consumers. The solution, announced this week, allows marketers to capture information about site visitors, mine existing data sources for historical behavioral data and deliver relevant, personal content and targeted communications.


Tools featured in the solution include e-interact, an engine that handles transactions; e-filter, which collects and filters data; e-intellect, which performs analytic and customer profiling; and e-mart, which personalizes queues of targeted content for visitors. The solution can be integrated with Epsilon's Campaign Manager, a product used to drive direct marketing campaigns on the Web via traditional marketing channels.
close

Next Article in Digital Marketing

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above