EMC Corp. Uses WiredEmpire to Customize User Relationships

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WiredEmpire, Burlington, MA, yesterday said it will provide its e-business marketing solutions to help EMC Corp. build online relationships with visitors to its corporate Web site.

EMC Corp., which builds information storage systems, software, networks and services, will use WiredEmpire's Campaign Agent, Profile Agent and ReplyAgent to personalize communications with people visiting its corporate site, streamline responses to online requests and deliver customized content via e-mail.

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