DealTime to Buy Epinions

Share this content:
Comparison-shopping service DealTime Ltd. yesterday announced an agreement to buy Epinions Inc., a provider of consumer reviews and ratings.


The deal aims to help DealTime shoppers make better buying decisions based on consumer feedback. Closure is expected in six weeks after regulatory and shareholder approvals. Terms were not disclosed.


New York-based DealTime will incorporate Epinions' 1 million consumer reviews on its site. Brisbane, CA-based Epinions will allow visitors to shop DealTime's 2,100 merchant partners on its site.


The combined firm will be known as DealTime. But both online companies will maintain their respective dealtime.com and epinions.com sites while mutually tapping their merchant relationships and distribution partners.


Epinions CEO Nirav Tolia will become chief operating officer of DealTime. DealTime will keep open Epinions' office in Brisbane.


Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above